The video gained tens of millions of views in days.

At the same time, traditional media companies scrambled to keep up. CBS All Access announced its historic rebranding to Paramount+, while the launch of the second season of The Mandalorian proved that high-budget, cinematic TV was no longer reserved for the big screen. 🔮 The Lasting Legacy of 2020 on Modern Media

Realizing the power of bite-sized content, platforms like Instagram launched Reels in August 2020, and YouTube initiated testing for Shorts in September 2020.

Move toward ad-supported tiers, micro-dramas, and fragmented viewing choices. Viral TikTok audio clips (e.g., Fleetwood Mac's "Dreams").

Social media algorithms shifted focus from direct social graphs (connecting with friends) to interest graphs (content served by engagement metrics). 📈 Comparing Media Trends: Late 2020 vs. Today