: Disruptors in the free-to-watch space. Tubi (Fox-owned) reached 100 million active users in 2025 with its ad-supported model. YouTube now commands over 12% of all TV viewing time in the U.S.. Rising Independent & Specialty Studios

: The undisputed global leader with 325 million paid subscribers . Beyond originals like Stranger Things , Netflix is expanding into live sports and AI-assisted filmmaking through acquisitions like Ben Affleck's InterPositive .

: Home to the Harry Potter Wizarding World and the DC Universe . In early 2026, the studio made headlines with a massive $111 billion merger deal involving Paramount Skydance.

Independent studios are carving out niches by taking creative risks that major conglomerates often avoid.

Despite the rise of digital-first platforms, traditional studios continue to dominate the global box office with high-budget franchises.